Google Mobile Page Speed Update For Mobile Search Rankings.Due to the fact that more than half of all web traffic now comes from mobile phone users, and that the average mobile webpage takes 15 seconds to load, Google decided to make page speed a ranking factor in mobile search results. It's been almost 3 years since Google rolled out the … Read More
Directory Submission
Directory Submission Increase Your Websites Reach. The benefits of having your websites URL submitted to directories as part of your SEO Plan is two-fold.Firstly you get your website content seen by visitors outside of your own blog's circle or reach Secondly, quality backlinks that are 'dofollow' help increase your PageRankBlog … Read More
Link Building
Link Building Involves Internal Links, Inbound Links & Outbound Links. Links are how pages on the web are connected. To go from one page to another, you click on a link. Navigation links are useful for helping visitors find the main, or most important pages, but if you have a number of categories that contain articles or sub-pages, links are how … Read More
200 Google Ranking Factors (Updated 2022)
200 Google Ranking Factors Used By Googles Algorithm (2022).Google treat search as a constant experiment with the goal to provide users with the best, most relevant results after entering a search query. Often, sometimes twice a year, there are major updates that impact what website pages are shown in search engine result pages (SERP). These … Read More
Google Mobile Update’s (2015 – 2018)
Google Mobile Update Puts More Mobile Friendly Websites In Search Results.Thanks to advances in processor miniaturisation, mobile smartphones are capable of rendering websites quickly, that is if the site itself is 'mobile friendly'. More people every year are using smart phones to search the web, for information, find services and to buy … Read More
Google Pigeon Update (AU-Dec 2014)
Google Pigeon Update Ties Google's Local Search Algorithm To Web Search.The significance of 'local search' to Google isn't new. The official launch of 'Google Places' on April 1st 2010, re-branded the 'Local Business Center' and integrated 'Places' pages (rolled out September 2009) more closely with local search results. This was also the time … Read More
Google Penguin Updates (2012 – 2016)
Google Penguin Updates Penalises Manipulative Link Schemes & Keyword Stuffing.Link volume (amount of inbound links) plays a significant role in determining a webpage's score after it's been crawled (cached) then indexed by Google. As a result, many low quality websites, those with 'thin' content, but a high amount of incoming links appeared … Read More
Google Panda Update’s (2011 – 2015 )
Google Panda Update Algorithm Rewards Good Quality Websites.Since the launch of 'Caffeine Update' in 2009, there's been much discussion surrounding the use of 'black-hat' SEO tactics and the rise of 'content farms' as a way to increase ranking positions in search engine results pages (SERP). The problem was however these practices existed … Read More
Google Algorithm History (Updated 2023)
Complete History of Major Google Algorithm Updates (2000–2023).Everyday, Google usually releases one or more changes with the intent of improving their search results for users. Some aren't noticeable but help Google to improve the service incrementally. Often, there are updates not confirmed, or officially announced by Google, but are … Read More
